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Find out if your A/B result is significant

Statistical significance and sample-size planning.
visitorsconversions

Rate: 8.00%

visitorsconversions

Rate: 10.20%

1.71z-score
0.087p-value (two-tailed)
27.5%lift (B vs A)
NOT YETat α = 0.05

Not significant yet (p = 0.087). Keep running, or accept the null.

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Tagged with

ab testsignificancep valuesample size pmmpm

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